PROJECTS THOUGHTS MUSIC ABOUT

Ulee’s Gold

Before the advent of online movie trailers, movie promotion on the web required some extra creativity. Ulee’s Gold, starring Peter Fonda and then unknown Jessica Biel, was a heavyweight drama about a beekeeper’s family. The dynamic relationships within the movie led me to present a relationship-based storytelling experience. Viewers could choose two characters and see a visual based vignette, alluding to the tone their relationship without giving away the story. Both the film and the website were very well received.

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Date

June 1997


Team

Self


Client

Orion Pictures


Role

Design, Development