PROJECTS THOUGHTS MUSIC ABOUT

Rock Wall

Standing at 18 feet by 4 feet this wall allows multiple users to simultaneously interact with thousands of ultra high-resolution images and videos. At 5000 by 1080 pixels, the real-time display system runs fluidly at 60 frames per second using our proprietary hardware and software solutions.

The RockWall can be found in Las Vegas (at the new flagship Hard Rock Cafe on the Strip) and at the new Orlando, Florida HRC. Coming soon in Los Angeles and other locations to be announced.



Date

September 2009


Team

Obscura Digital


Client

Hard Rock Cafe


Role

Creative Direction, Experience Design


RECOGNITION

Communication Arts Magazine

2010 Interactive Annual