DropBits

Dropbits is a platform supporting the dropping and finding of “Bits”, or virtual gifts. Part game, part social experiment, part augmented reality - the experience challenges the user to explore the real world. Users can only reveal the contents of a Bit when at the location it was left - a rule to encourages people to share the context in which gifts were left. Efficient experience capturing tools allow the user to quickly share a spontaneous moment.

Dropbits is currently in private beta stage and will be released for iPhone iOS4 in late 2010.