PROJECTS THOUGHTS MUSIC ABOUT

Connections

For Facebook’s 2011 F8 conference we created a physical, social, augmented reality experience dubbed “Connections”. Attendees “badge in” to the experience using their RFID enabled event badge. Multiple overhead projectors map visuals to the floor and an array of 3D cameras are used to reliably track any number of people within the space.

Once “logged in” to Connections, a radial visualization, constructed from the participant’s social graph data, surrounds the participant creating a unique “fingerprint”. Colored lines extend from the circles connecting people who share one or more of the observed metrics (mutual friends, interests, workplaces, schools, locations, birth sign, or non-english languages). When two or more people, who have mutual connections, stand within close proximity a slideshow of mutual friends and interests appears between them.

Positioned behind the Connections space, a large screen shares aggregate data about the collective group - surfacing common interests and profiling the most connected of the group.

“Every house party/bar needs one of those floor connection things. That is awesome… #f8” -jesslyn8706



 
RELATED
 
 
Date

September 2011


Team

Obscura Digital


Client

Facebook


Role

Concept, Design, Development


RECOGNITION

BizBash

The 15 Most Innovative Meetings 2012

Event Design Awards

Best Use Of Interactive Technology (Silver)

Fast Co. Design

Feature

FlowingData

Feature